We specialise in helping clients to boost their online presence with local search campaigns.
At Intellekt we’re a Wollongong-based digital agency dedicated to helping local businesses thrive with our expert Local SEO services.
With our strategic approach, we elevate your online presence, boost visibility in local search results, and drive targeted traffic to your website. But the benefits don’t end there.
OUR STRATEGIC APPROACH TO LOCAL SEARCH (THAT WORKS)
At Intellekt, we understand the unique needs of local businesses in Wollongong.
Our experienced team implements advanced SEO techniques tailored to your specific location and target audience. We optimize your website, local citations, Google My Business profile, and more to ensure maximum visibility.
When you partner with us, you can expect personalized attention, transparent communication, and measurable results. We track and analyze your Local SEO performance, providing detailed reports to showcase the impact of our strategies on your business growth.
What we do
Local SEO is the process of optimizing a business’s online presence to attract more business from relevant local searches on search engines like Google and Bing.
While regular SEO focuses on improving your site’s visibility on a global scale, Local SEO focuses on reaching potential customers in your specific locality or region.
Local SEO helps businesses promote their products and services to local customers at the exact time they’re looking for them online. It can increase foot traffic, calls, and sales from customers in your area.
Google My Business (GMB) is a free tool from Google that allows business owners to manage how their business appears on Google Search and Maps. It’s essential for Local SEO because it ensures your business appears in local search results for relevant queries.
Regularly updating your GMB listing ensures the information remains accurate. Post updates, respond to reviews, and check details regularly. Any significant change to your business hours, location, or services should be updated immediately.
To improve Local SEO rankings, ensure your business’s name, address, and phone number (NAP) are consistent across all online platforms. Optimize your Google My Business listing, gather reviews from customers, create local content, and build local citations and backlinks.
Local citations are online mentions of your business’s name, address, and phone number. They can appear on local business directories, websites, or social platforms and are crucial for improving local search rankings.
Online reviews play a significant role in Local SEO. Positive reviews can enhance your business’s credibility and trustworthiness, encouraging more clicks and visits. Google considers both the quantity and quality of reviews as ranking signals.
While having a physical location can certainly help, service-area businesses (like plumbers or electricians) can also rank in local search by setting their service areas within their Google My Business listing.
Localized content helps you cater to the specific needs and interests of your local audience. It makes your business more relevant in local search results and can position you as a community authority.