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Google Ads Mistakes

10 Common Google Ads Mistakes That Are Wasting Your Budget in 2022

There is no doubt today in 2022 that Google Ads (formerly Google AdWords) can be an incredibly effective lead and sales generation tool. The Google Ads platform offers a myriad of options and customisations that allow you to target your specific prospective audience, this means it’s so easy to make simple Google Ads mistakes. When …

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Common SEO Mistakes in 2022

Common SEO Mistakes Hurting Your Rankings in 2022

Search Engine Optimisation (SEO) is arguably one of the most mysterious and in many cases frustrating endeavours that a business can undertake. It’s no wonder that many businesses adopt a head in the sand approach to SEO – because in many cases they’ve either had a bad experience with a dodgy agency, or have seemingly …

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